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Utilizir is a shared economy mobile application designed to eliminate wastage and the under utilisation of assets. The unconventional wastage that utilizir aims to prevent being: parked cars, boats in a marina, surfboards in a garage, an empty holiday home, professional cameras in a cupboard or any objects of value that the owner may not be optimising usage for.The application allows members to view and search under utilised assets belonging to friends within their social circle using their Facebook network of trusted connections. Members can then inquire on the availability of assets and arrange to utilise them at a convenient point in the future.